Digital Marketing Net Affinity’s 2024 Revenue Summit On February 20th, 2024, we hosted the second installment of our annual summit, bringing together... Net Affinity 14 March 2024
Digital Marketing, Revenue Strategies Black Friday and Cyber Monday Success | Discover Top Tips for Hotels Net Affinity
Net Affinity 8 May 2017 Digital Marketing Your Hotel’s SEO: The Key to Keywords 5 minute read Keywords are, for lack of a better word, key to your success in your hotel website’s SEO. Effective...
Net Affinity 5 May 2017 Book Direct How are Hotels Faring in the Book Direct Wars? 4 minute read This week provided some great insight into how hotels, as of May 2017, are faring in the context of...
Net Affinity 3 May 2017 Digital Marketing, Book Direct How is Brexit Hitting Hotels? An Analysis & Recommendations 12 minute read On March 29th, British Prime Minister Theresa May triggered Article 50 to start the process for the...
Net Affinity 2 May 2017 Digital Marketing, Book Direct Comparing Attribution Models: Which is Right for Your Hotel? 6 minute read In our last blog article about attribution models and the user journey, we discussed the different...
Net Affinity 28 April 2017 Digital Marketing Cross-Device Marketing and Mobile Hospitality: Still a Challenge 3 minute read Mobile has been a force in hospitality for a decade. Levels of traffic on mobile are rivaling or...
Net Affinity 27 April 2017 Digital Marketing, Revenue Strategies Time to Rethink Loyalty? 6 minute read This article originally appeared on hetras.com and was written by Agnes Stockburger. Minor edits...
Net Affinity 25 April 2017 Book Direct, Revenue Strategies How to Overcome High Cancellation Rates on OTAs 7 minute read Today’s hotel guests are empowered and informed, which in some ways is very positive. However, it...
Net Affinity 20 April 2017 Digital Marketing Data & Personalisation are Key for Growing Hotel Loyalty Programs 4 minute read Loyalty has become an extremely hot topic for hotels over the past year. As book direct strategies...
Net Affinity 19 April 2017 Digital Marketing How Do Guests Engage With Your Hotel Website? 8 Questions to Ask 4 minute read Does the way guests find your hotel website matter? We’ve put together 8 questions to tell you...
Net Affinity 13 April 2017 Book Direct From the First Boutique Hotel to Modern Loyalty Programs 4 minute read This week, we’re contrasting contemporary best practices with a bit of history that tells us how we...
Net Affinity 12 April 2017 Book Direct 10 Under-the-Radar Advantages for Independent Hotels 9 minute read The independent hotel market in Europe is a big business, in terms of employment, tourism and...
Net Affinity 11 April 2017 Book Direct, Revenue Strategies 5 Ways Revenue Management is Essential to Building Direct Bookings 4 minute read Revenue management is fundamental to a well-run hotel. It’s the way hoteliers manage rates,...