When potential guests arrive at your website, ensure that it is different from the dozens they’ve just visited. Focus your hotel’s online activities on data-driven decisions and make your website a haven of carefully-selected images, content…
It’s challenging being a Revenue Manager. Be it in a large city-centre hotel or a small countryside hotel, Revenue Managers face similar challenges & stresses. Too much to do, too little time. Many of these…
Before you can get your business mix right, you first need to know what your business mix is. As an eCommerce Manager, I ask the hotel in each meeting what their business mix is. Every…
Today, every hotelier knows that the modernisation of revenue management and marketing strategies is fundamental. However, what is less known is that to really see a boost in your revenue you must align them. The task…
This week, we’ve found some articles with great advice to improve your hotel revenue strategy and win more business direct. Tnooz looks at smart hotels that try things a little differently and HospitalityNet have a top…
Revenue Managers are a key asset in every hotel, overseeing the distribution strategy of the hotel and managing day to day yield operations. The job description may vary from hotel to hotel, but one thing…
This week we’re looking at pricing strategies and how the best revenue managers maximise room revenue. These articles cover supply and demand, how competition affects rates and how psychological pricing tricks can increase conversion. Check them out! 1.
The law of supply and demand is one of the most basic, and also one of the most important, microeconomic principles. The relationship between supply and demand determines how the price for a good or…
This week we’re looking at a variety of articles discussing direct website bookings versus those from third parties. While we understand the importance of hotels having a diverse revenue stream in order to reach as many customers…
Every business regardless of the sector is ultimately about profit. Only with profit can you pay your bills and invest in the business for the future. The level of profit is also a key indicator…