Digital Marketing Net Affinity’s 2024 Revenue Summit On February 20th, 2024, we hosted the second installment of our annual summit, bringing together... Net Affinity 14 March 2024
Digital Marketing, Revenue Strategies Black Friday and Cyber Monday Success | Discover Top Tips for Hotels Net Affinity
Net Affinity 5 September 2016 Book Direct, Revenue Strategies [SlideShare] Keep Your Room Rates In Check: How to Fight Rate Disparity 1 minute read Rate disparity is when wires get crossed and lower rates are offered on some or all OTAs than the...
Net Affinity 2 September 2016 Book Direct Hotel Industry News: What Happened in August? 3 minute read As we move happily (or glumly, depending on how you feel about beaches versus sweaters) into the...
Net Affinity 1 September 2016 Digital Marketing [Cheatsheet] 7 Tips to Generate Direct Bookings through Landing Pages 1 minute read We’re kicking off the autumn with a new series of hotelier cheatsheets. These are one page,...
Net Affinity 30 August 2016 Book Direct Hotels Offering Loyalty Programmes on OTAs: The Dark Side 8 minute read Expedia is now very kindly allowing hotels to offer their normally closed user group member-only...
Net Affinity 26 August 2016 Book Direct OTAs Innovating In Response to Book Direct Initiatives 3 minute read The latest news in the book direct wars? OTAs are softening their hardline responses in some areas,...
Net Affinity 25 August 2016 Digital Marketing 8 Simple Strategies to Drive Bookings from Instagram 11 minute read On social media today, your ability to be creative with the way you market your hotel is as...
Net Affinity 24 August 2016 Book Direct [Slideshare] Our Best Articles of 2016 – The Story So Far 1 minute read Which topics in revenue management and digital marketing are making waves and what are you, our...
Net Affinity 19 August 2016 Digital Marketing The Top Challenges Hotel Marketers Face 3 minute read What are the biggest challenges hotel marketers face today? This week, we zeroed in on the issues...
Net Affinity 18 August 2016 Digital Marketing Responsive vs Adaptive: Which Is Best to Get Hotel Guests to Book Direct? [SLIDESHARE] 1 minute read Our data shows that mobile is currently driving 47% of all traffic. For hotels, it is vital to be...
Net Affinity 17 August 2016 Digital Marketing, Book Direct 4 Things Killing Your Hotel’s Direct Bookings 8 minute read Direct bookings are unarguably more profitable than bookings through third parties. Study after...
Net Affinity 15 August 2016 Book Direct, Revenue Strategies 6 Tips for Combating High Cancellation Rates on OTA Bookings 7 minute read Today’s hotel guests are empowered and informed, which in some ways is very positive. However, it...
Net Affinity 12 August 2016 Book Direct Despite ‘Dimming,’ Hotel CEOs Determined to Push Direct Bookings 4 minute read The battle for direct bookings is continuing, and more evidence of the positive effects of direct...