Today you’ll learn how to plan, launch and track a digital marketing campaign for your hotel.
Why run a marketing campaign? A few of the most common reasons are to fill an off peak season, reward loyal customers, or build brand awareness – or sometimes all three!
Running a campaign can seem like an activity with too many moving parts and not enough time. However, even the busiest hotelier can find the time to run a successful campaign. Digital campaigns are necessary to success. Your online presence is now key to getting bookings and running a successful hotel – there’s just now way around it.
We’ve made a cheatsheet to help. It’s just one page long, but it’s got everything you need to run a great digital marketing campaign.
Here are the steps to help you plan, launch and track that campaign: