Net Affinity: from then to now
With Net Affinity’s 20 year anniversary around the corner, we sat down with our MD and founder of the company, Will, to chat all things Net Affinity. From then, to now, there’s been instinctive progression,…
Net Affinity
Focused exclusively on the hotel sector, Net Affinity has collated the brightest, most commercially focused, experienced and passionate team of online marketers, account managers, designers and developers whose combined skill set ensures our clients online success and continued growth. We created this blog because we wanted to share our expertise with you, and offer you the knowledge that over 15 years experience in the hotel industry has given us.
Is your website’s UX up to scratch?
Our in-house design experts are always keeping us ahead of the curve when it comes to creating beautiful, perfectly optimised hotel websites. When we’re working with a client on the design or…
Committed to staying well
It was national wellness in the workplace day last week. It’s something we’ve marked and celebrated every year for the past 3 years, and while some national/international days could be…
New surroundings at Net Affinity
New year, new us. We love the start of a new year, not because it’s an opportunity to change yourself but rather, it’s an opportunity to better yourself. Improve. Grow. Build on who you already…
How can you reduce your cancellation rates in 2019?
With consumer expectations at an all-time high, and their spending habits continuing to rise considerably, marketeers across the board are challenged with how best to keep them engaged. In order to beat a seemingly…
Salthill Hotel: Direct Bookings up 73% Since Moving To Net Affinity
The Client: Situated right there on the sprawling, picturesque Salthill promenade, 4 Star Salthill Hotel overlooks beautiful Galway Bay, where in the distance across the water, you can just about make out The Burren in…
Cyber Weekend Increased Conversion Rates by 46%
So another Cyber weekend has been and gone. The once American event has gained solid ground in European markets and is now known by many as a week-long bargain hunting opportunity. Black Friday has grown…
The Breaffy House Resort: Tackling Direct Bookings
The Client: Consisting of two of the most highly commended hotels in Mayo, The Breaffy House Resort is the ideal destination for a well-deserved break. Whether it be at Breaffy…
How to Manage and Combat Hotel Cancellations
Cancellations are every hoteliers inevitable worst enemy. Even if you manage to recapture some of your lost bookings close to stay dates, they will still cost you. Cancellations distort hotel demand levels, boosting…
Wynns Hotel: Their Success With Google Hotel Ads
The Client: Ideally located near Dublin’s most popular attractions, Wynn’s hotel is the answer for any kind of traveler that find themselves in Ireland’s capital. The hotel effortlessly combines historic charm with urban…