How Barberstown Castle Grew Direct Revenue with Net Affinity
Barberstown Castle, is one of Ireland’s oldest castle hotels with 61-beautiful bedrooms and a...
Employee Series #1- Our Design Manager Dan
Here at Net Affinity, each individual member of our team is bursting with knowledge, passion and...
Millennials don’t join loyalty programs but are great social advocates
Millennials are commonly described as the generation with a desire for new experiences. Spontaneity...
7 Booking Engine Hacks Every Revenue Manager Should Know
In the hotel industry we all understand the importance of achieving more direct bookings in order...
5 Ways of Optimising your Email Marketing Strategy
In today’s technology-driven world, a common part of our morning routine is reaching for a mobile...
Location, Location, Location – The Importance of Geo-targeting in Digital Marketing
The most effective marketing solution includes awareness of your audience – their needs and...
Tell Your Hotel Brand Story on Social Media
When consumers are faced with endless choices everyday how do they make decisions? What makes them...
Is Too Much Choice Killing Your Hotel Conversion?
In today’s world choice can often be associated with freedom and autonomy but is it really...
5 Google Analytics Reports For Hotels
According to some, the world’s most valuable resource is no longer oil, it’s data! And for an...
Personalisation – What Hotels Can Learn From Netflix
Personalisation is one of the main buzzwords dominating the industry and trends reports in 2018....
The Future is Mobile: Is Your Website Ready?
Mobile bookings are a challenge for the hotel industry. Even as traffic on mobile continues rising,...
Beat the Algorithm: How to get your content seen on Facebook/Instagram
Remember the days when your Facebook wall and newsfeed were cluttered with hundreds of photos of...
Creating a Winning Hotel Loyalty Program
In today’s travel landscape independent hoteliers work very hard to win a direct booking. So when...
