What is the Importance of the Digital Customer Journey?
In today's highly competitive hospitality landscape, understanding the digital customer journey is...
How Should Your Hotel Website Display Pricing?
Pricing methods are one of the areas of hotel websites where data trumps conventional wisdom. If...
The Future of Hotel Revenue Management
This week, we found a number of remarkable studies and guides to share with you. Firstly, Cornell...
When Do Hotel Guests Book – and Cancel?
Net Affinity analyzed guest booking behaviour across 6 million hotel website sessions as part of...
Booking.com Fined for Violating Competition Clause
Welcome back to our weekly roundup of the best news, studies and guides of the week. We hope...
10 Things You Must Do to Grow Your Hotel’s Direct Bookings in 2017
There’s been a huge amount of talk in the industry recently about direct bookings, in an attempt to...
Who’s Travelling? Female Travellers Spend More
In Net Affinity’s Digital Trends for the Hotel Industry, we analyzed the data from nearly 6,000,000...
[INFOGRAPHIC] 17 Hotel Marketing Trends for 2017
2017 is knocking on our doors. Most of us are more than ready to see what a new year will bring!...
How do Hotels Grow Rates? 5 Strategies for Success
The annual budget season for hotels has come around again! For dedicated sales teams, this means...
Why and How Independent Hotels Should Set Up Loyalty Programs
Loyalty programs for small, independent hotels are one of the most cost-effective ways to drive...
Mobile Bookings for Hotels: 5 Steps to Success
Mobile bookings for hotels are behind the curve: Almost two out of five mobile shoppers have...
2016 Year In Review: A Time for Direct Bookings
As we hang tinsel around our desks and start to think hopefully about turkey, we’re taking some...
Travel Bots Are On the Rise In 2017
The future is here, and, as you might have expected, it’s robots. Travel bots have been in...
