6 Ways to Conquer Mobile Cart Abandonment
Almost two out of five mobile shoppers have abandoned a travel booking on a mobile device due to...
12 Simple Tools to Make Your Hotel Marketing Easier
It’s the little things that often take the most time when it comes to hotel marketing. Once your...
[Slideshare] Attribution Models: The Secret Ways Guests Discover Your Hotel
As digital marketing gets more sophisticated, the topic of attribution models has come up over and...
Your Hotel’s SEO: The Key to Keywords
Keywords are, for lack of a better word, key to your success in your hotel website’s SEO. Effective...
How is Brexit Hitting Hotels? An Analysis & Recommendations
On March 29th, British Prime Minister Theresa May triggered Article 50 to start the process for the...
Comparing Attribution Models: Which is Right for Your Hotel?
In our last blog article about attribution models and the user journey, we discussed the different...
Cross-Device Marketing and Mobile Hospitality: Still a Challenge
Mobile has been a force in hospitality for a decade. Levels of traffic on mobile are rivaling or...
Time to Rethink Loyalty?
This article originally appeared on hetras.com and was written by Agnes Stockburger. Minor edits...
Data & Personalisation are Key for Growing Hotel Loyalty Programs
Loyalty has become an extremely hot topic for hotels over the past year. As book direct strategies...
How Do Guests Engage With Your Hotel Website? 8 Questions to Ask
Does the way guests find your hotel website matter? We’ve put together 8 questions to tell you...
Six Stats to Measure for a Successful Hotel Digital Marketing Strategy
When it comes to your hotel’s digital marketing strategy, your KPIs are the bedrock on which your...
[Slideshare] Landing Pages: Turn Paid Traffic into Serious Hotel Revenue
Landing pages are an important part of the booking funnel. They help you convert your paid traffic,...
