Why is social media marketing so crucial for your hotel?
Social media marketing is such a crucial part of keeping your hotel consistently present and...
Net Affinity see revenue increase of 145% across clients using Google Hotel Ads
The long and short of metasearch is... you only pay when your guest books a room.
How to boost hotel bookings using your booking engine data
According to a recent report by Failte Ireland, international travel demand was back at 2019 levels...
A smart guide to SEO for independent hotels
Search Engine Optimization (SEO) is crucial to your hotel’s online visibility across search engines...
Increasing your hotel's room sales this summer
The birds are chirping, the weather is brightening and summer is on the way... hurray! If there is...
The importance of crafting your hotel’s brand story
“Marketing is no longer about the stuff that you make, but about the stories you tell.” Seth Godin
Managing metasearch as part of your hotel marketing strategy
Metasearch is a very important part of your overall marketing mix. It helps to increase...
Repurposing your hotel blog content
We only have 24 hours in a day, and sometimes it’s just not enough… the entire idea of ‘content’...
Mobile traffic hits 80% for the first time ever
What’s the one device that is as embedded into our lives as our family or friends? For better or...
Planning for 2022 – A Hotelier’s Guide
What else does a new year mean if not fresh starts, new perspectives, a heightened sense of the...
Hoteliers, why does your marketing need to be consistent?
If you think about it, we humans crave consistency. Consistency is as comforting as our routines –...
An expert take on creating the ultimate hotel tech stack
We know it can be difficult to settle on the right booking engine and marketing mix for hotels who...
