Looking Into the Future of Travel: Mobile and Booking.com
This week we’ve been looking at the state of travel right now, and what that says for the state of...
How Do You Boost the Bottom Line? Understand Your Hotel Guests
Keeping your profit margins strong and growing can be a challenge. Understand your hotel guests to...
Google Reviews, Fast Hotel Data and ITB
This week, we’re looking at a hodgepodge of the most interesting articles in hospitality. First and...
Changes to Google Ads: What’s Happening?
Google’s desktop search results underwent a significant change on Friday, February 19th. It wasn’t...
7 Fundamentals of Hotel Web Design
Here’s the bottom line for your hotel: hotels make more money when guests book directly. When you...
The Hotelier’s Cookbook: Recipe for the Perfect Landing Page
Landing pages are essential tools for converting visitors from a marketing campaign into guests....
[SLIDESHARE] Create a Customer Persona in 3 Easy Steps
Many brands don’t know their customers, and that includes hotels: 51% of customers feel that their...
How to Use Customer Personas to Increase Hotel Bookings
Editor’s note: This is a sequel to the “3 Steps to Building a Customer Persona for Your Hotel”...
Make Hotel Guests Feel Loved with Great Customer Service
How do you make a guest fall in love with your hotel? This week, in honour of Valentine’s Day, our...
[INFOGRAPHIC] Booking Patterns for Independent Hotels:
Net Affinity’s booking engine processes and analyses tons of bookings every day. Looking at that...
Landing Page Best Practices for Your Hotel’s Spring Offers
Have you created a landing page to promote one of your hotel’s spring offers? If you’re looking to...
Digital Marketing and Mobile for Independent Hotels
Today, we’re looking at a collection of articles demonstrating the power, potential and necessity...
