What is the Importance of the Digital Customer Journey?
In today's highly competitive hospitality landscape, understanding the digital customer journey is...
Here are the types of hotels people booked in May
The good news regarding the reopening of hospitality across Ireland in April meant that May was a...
Cancellations: where do they stand and how can you overcome them?
Hotel cancellation rates have been steadily rising for years, in part fueled by a culture of ‘book...
8 Challenges You’ll Face When Implementing a Revenue Strategy
Implementing a revenue strategy comes with a unique set of challenges, on top of the existing...
Promoting your hotel as a wedding venue
It’s been a stressful time for those planning a wedding! Many couples in the UK are already...
Helpful tips to prepare your hotel for reopening
Hotels across the UK, Northern Ireland and Ireland have finally been given clarity on when they can...
What were the booking trends for March?
We’re on the cusp of summer already – how did that happen?! While the UK and North of Ireland have...
The latest device trends show an increase in average transaction value
Every quarter, we pull the latest device data across all Net Affinity clients in order to identify...
Booking.com have expanded their Genius loyalty programme
As global industries scramble to make changes that will better suit a post-pandemic world,...
The latest hotel website trends and tips
In order to improve on your hotel’s website, it’s helpful to be aware of the trends sweeping the...
What does Google’s overhaul of hotel booking ads mean?
Last week, Google announced that they will be eliminating fees for hotel booking links, in order to...
What are the latest booking trends?
Like most in the industry, we’ve been continuing to keep a keen eye on the booking trends...
