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Revenue Strategies Is it worth independent hotels having a loyalty program?
- 5 minute read
Loyalty programs for small independent hotels are a cost-effective way of driving direct bookings...
Digital Marketing Attracting Gen Z guests to your hotel
- 5 minute read
Gen Zers, who were born between 1997 and 2012, are a whole separate market you should be speaking...
Revenue Strategies The ever-growing importance of personalisation
- 4 minute read
"Consumers don’t just like personalised marketing experiences. They expect them."
Digital Marketing A content marketing refresh for independent hotels
- 13 minute read
Did you know... the pandemic increased content usage by 207%
Digital Marketing Hoteliers, should you be using ChatGPT?
- 7 minute read
ChatGPT, the new technology shaking up the digital world, is causing a commotion, that's for sure....
Digital Marketing Slow recovery of the Chinese tourism industry tells us a lot
- 3 minute read
In 2019, China was the tourism market of the moment.
Preparing for hotel easter and summer bookings
- 5 minute read
We don't know how it's happened, but we've already reached March of 2023. How does it come around...
Culture What makes Net Affinity a great place to work?
- 4 minute read
This year, we were certified once again as a Great Place To Work (named in the top 20 small...
Case Studies Amber Springs Hotel see 38% revenue increase since joining Net Affinity
- 2 minute read
Amber Springs Hotel is a beautiful family-run 4 star property located in gloriously sprawling...
Book Direct, Revenue Strategies How to be a smarter hotel revenue manager
- 4 minute read
As a hotel revenue manager, you're essentially tasked with the success of your property. It's a...
Digital Marketing Valentine’s campaign tips for independent hotels
- 4 minute read
Whatever your thoughts on Valentine's Day, it continues to be a significant spending holiday, and...
Mobile Mobile revenue at an all time high for hotels
- 3 minute read
It's 2023, and you can bet on mobile being a driving force in hospitality technology over the next...