Don’t wait for January: Why hotels should launch New Year campaigns right after Christmas
Without wishing away the end of the year too quickly, we are already looking ahead and would like...
Net Affinity are certified as a Best Workplace in Tech™️ 2023
Earlier this year, we were so happy to once again be certified as a Great Place To Work (named in...
Copywriting for hotel email marketing
Did you know there are 4 billion daily email users? Not only that, but 33% of marketers send weekly...
Is it worth independent hotels having a loyalty program?
Loyalty programs for small independent hotels are a cost-effective way of driving direct bookings...
Attracting Gen Z guests to your hotel
Gen Zers, who were born between 1997 and 2012, are a whole separate market you should be speaking...
The ever-growing importance of personalisation
"Consumers don’t just like personalised marketing experiences. They expect them."
A content marketing refresh for independent hotels
Did you know... the pandemic increased content usage by 207%
Hoteliers, should you be using ChatGPT?
ChatGPT, the new technology shaking up the digital world, is causing a commotion, that's for sure....
Slow recovery of the Chinese tourism industry tells us a lot
In 2019, China was the tourism market of the moment.
Preparing for hotel easter and summer bookings
We don't know how it's happened, but we've already reached March of 2023. How does it come around...
What makes Net Affinity a great place to work?
This year, we were certified once again as a Great Place To Work (named in the top 20 small...
Amber Springs Hotel see 38% revenue increase since joining Net Affinity
Amber Springs Hotel is a beautiful family-run 4 star property located in gloriously sprawling...
How to be a smarter hotel revenue manager
As a hotel revenue manager, you're essentially tasked with the success of your property. It's a...
